January 27

Cutting the grass with the house on fire…


Here's the adventure we are going on over the next 5 minutes, I show you...

  1. How TAYTO {the crisp peeps} pull the wool over your eyes without you knowing.
  2. Why you should avoid behaving like "Debbie Detail & Blinker Bob"
  3. How not to miss the forest for the trees.  
  4. Three questions you must be able to answer for long term sustainable results.
  5. How to escape the jam jar and see what you can't see.

Intrigued? I bet you are.

3 -2 -1 Let get stuck in...


Cutting the grass with the house on fire...

Is an expression I use to describe clients who miss the big picture.


Put out the fire first and get the basics solid before moving on.

When I meet a new client, they have all kinds of questions at first, And as we start working together they usually have even more questions.

If they are analytical and like details, they might have asked questions like:

“I had two cups of carrots. I calculated that as 18 grams of carbs. Does that still mean I'm low carb? What about three cups of carrots?”

“Is it OK to skip eating vegetables if I drink three greens supplement drinks a day?”

“How do you feel about coffee? Is coffee bad? What about green tea?”

“I've stopped losing weight. Should I eat 6 meals a day to kick-start my metabolism?”

"Are 6 meals better than 3 meals to build muscle?"

"Is brown rice better than white rice?"

“Is it OK to have two packets of TAYTO Treble Crunch because they are light instead of normal TAYTO... They are only 99 calories, so that’s OK, right?”

Can you relate, to any of these questions?

Let's look at that last question in a little more detail.

TAYTO Treble Crunch 99 Cals per 20g bag, Normal TAYTO 184 cals per 35g bag

Now for the mathematically inclined reader you might be thinking hold on a minute, those numbers look a little fishy.

Yes my friend, You are right... they do.

If you are confused let me explain.

There is only a 5.7% difference in calories wen you adjust for bag size.

Basically when you adjust of bag size there is only 5.7% difference in the calories between these two types of TATYO

One might come across as healthy, the other unhealthy.


I call this kind of thinking cutting the grass while your house is on fire — you’re not addressing the most important issues.

It’s easy to do. There is so much nutrition information out there, and so many products that promise you "rapid fat loss" or "6 minute Abs" 

We can all get lost in details, or focused on the wrong things right?

Cutting the grass while the house is on fire

I once had a client Debbie who was over 15 stone and her main worry was her "Milky coffee" Let's be totally honest, The "milky Coffee" was the least of her problems, but she couldn't see it.

Another client Bob was over 20 stone and obsessed about measuring and using MyFitnessPal yet totally neglected his consumption of 5-6 bottles of wine over the weekend.

Debbie Detail & Blinker Bob

The Internet Age has produced a new breed of client: "Debbie Detail & Blinker Bob"

Debbie Detail & Blinker Bob are the folks who worry about everything from BPA in their water bottles to the carb grams in parsnips.

- They’ve rarely met a health bandwagon they didn’t want to jump on.

- They tend to be affluent and highly educated.

- They tend to like to add complexity rather than simplify things.

- They tend to be look for "the magic answer" or "the perfect plan". If they could just figure out that ideal combination of rules, workout programming, and dietary restrictions... they'd be so happy! All their problems would go away! They would live forever!

- They use language like "biohacking" or "optimising" or "detoxing".

Not surprisingly, fear, anxiety, OCD and perfectionism are their usual co-pilots.

They are really missing forest for trees.

Missing the forest for the tree

You can often recognise the "Debbie Detail & Blinker Bob" by their extensive list of supplements they take, or their characteristic mating call:“I know, I know.”

In my experience, I've found that "Debbie Detail & Blinker Bob" knew (or thought they knew) what they should be doing, but couldn’t do it consistently.

- They’d often try to be “perfect” or go on 30-day-transformation-type kicks, and then "fall off the wagon” spectacularly.This cycle led to a lot of frustration, self-criticism, and of course, poor results.

- They frequently described themselves as “exercise addicts” or identified heavily with the type of diet or exercise program they follow:

  • I’m Paleo”
  • “I’m vegan”
  • "I'm Low Carb or Keto"
  • “I’m a triathlete”
  • “I’m a Crossfitter”

This made them prone to trying all kinds of new fads in the name of better health and fitness.

Unfortunately, without clear-sighted nutrition coaching they were lost in the wilderness, pilling together half-assed eating and supplement protocols, holding it all together with frantic blog reading, Guru seeking, and sets of burpees.

Put the fire out first my friend.

Remember for any goal, get fit, tone up, lose weight, build muscle, you must answer these questions. If you struggle or are unsure you might need a coach.

  1. What do I do?
  2. What do I do… next?
  3. How do I do that consistently?

My advice don’t worry about supplements, perfection, "the Best" — or fiddly details - if you don’t have the basics right, or if you can’t do them consistently 80–90% of the time.

And if that house is on fire — in other words, if you has crucial limiting factors or needs to work on the core fundamentals — start there.

Put that fire out first.

The problem for most people they just don't know what they don't know. They have no perspective or outside eye {a coach} to help them.

The benefits of coaching are many; 80% of people who receive coaching report increased self-confidence, and over 70% benefit from improved work performance, relationships, and more effective communication skills. 86% of companies report that they recouped their investment on coaching and more (source: ICF 2009).

Coaching is Coaching 

If it's Personal, Professional or health and fitness related 

Whenever you are ready here are three ways I can help.

  1. Jump on our Free 5-day coaching program So that, you can finally stop…stopping, lose unwanted fat, have a fit healthy body, feel more confident, and fit into your full wardrobe again. If you can invest just 3 minutes per day over the next 5 -Days, I can show you how to make behaviour change simple, sustainable & Fun Click Here
  2. Join our 30 Day Jump Start Program at impact gym Blackrock and be a Case Study. We’re adding a few new clients to our program for 30 days and documenting their success. If you’d like to work with us for the next month and be a case study for fat loss… Click Here 
  3. If you are like me and don’t like waiting around and just want to get started now, hit me up with a message or call on 0857284566 and we’ll get you started today.